We have been talking quite a bit over the past couple of months about the importance of a digital duplicate for your organization.
In case you’ve missed some of those posts, you might be asking yourself, “What is a digital duplicate?”
Briefly, a digital duplicate is the digital representation of your entire organization that uses the semantics of your business. It combines data from disparate sources to provide a 360-degree view of your business to aid in real-time collaboration and problem solving.
Not having a digital duplicate of your organization presents at least six consequences:
1. You’ll Be Behind The Trend
Last year, Gartner released a list of its top 10 tech trends for 2018. Within that list was something called a digital twin, which is linked to a single real-world object.
A digital duplicate can house all of these digital twins.
This ecosystem means that a company’s assets—whether they number in the single digits or millions—can be located in one place.
Gartner predicts more than 21 billion devices will be connected to the Internet of Things in less than two years, meaning it’s important that a company can scale.
2. You’ll Have Poor Visibility Into Your Business
A number of factors contribute to this poor visibility.
Arguably, chief among them are not implementing business intelligence software and ignoring your analytics.
Digital duplicates help lift the organizational fog by automating much of what legacy systems were built for. From a financial standpoint, analytics gleaned from digital duplicates can return up to $13 for every dollar spent.
Being out of touch with your systems is no longer okay in 2018.
3. You’ll Miss Data Points
We generate so much data every day that it can be hard to find. That’s because data is often stuck in silos.
Digital duplicates help with removing those siloes, which is key to generating more revenue, delivering better customer or end-user experiences, and helping companies stay ahead of competitors.
4. You Won’t Be As Nimble
Digital duplicates are living, breathing tools. When data goes in, a digital duplicate learns and forms connections, finding patterns and predicting behaviors. It becomes its own neural network.
In case you’re unfamiliar with how a neural network works, here’s the bottom line for you: your digital duplicate processes and returns information as quickly as a person might, without the need to clean data so you can create gobs of reports.
5. You Can’t Navigate As Effectively
If you’ve ever spent hours creating a report or searching in your system only to find a dead end, we know how you feel.
That’s why we allow for infinite navigation within a digital duplicate. Since you can pull data from every source, digital duplicates allow for more ease of use, which results in increased transparency and accountability.
6. Your Data Quality Is Poor
Data warehouses sound great because they’re the one place you can store all your data.
However, they present many problems because they’re made up of inaccurate, messy data.
Digital duplicates force organized, quality data by being housed in one location. Each organization’s many data inputs are returned in uniform fashion with a digital duplicate. This data cleansing provides accuracy and precision, generating patterns that allow a company’s decision makers to solve problems and move the needle more effectively.
To get started with your digital duplicate today, contact us.